Thursday, 11 March 2010

ONE



ONE is a campaign and advocacy organisation with more than 2 million members committed to the fight against extreme poverty and preventable disease, particularly in Africa. Cofounded by Bono and other campaigners, ONE is nonpartisan and works closely with African policy makers and activists.

They had something very similar to ActionAid's 10 actions to end poverty. I like how their website is very simple and minimal. The colours as well.



One of their past campaigns Stand-Up 2009 uses colours and typefaces very similar to ActionAid. I like the imagery. And the campaign too.



Stand Up is annual global event, where people around the world stand up as a demonstration of their commitment in the fight against extreme poverty. It’s the easiest of actions, but when 173 million of us do it together, as we did this year, it’s a profound statement.
On October 16-18 2009 ONE members stood up, literally rising from a seated or squatting position, against extreme poverty. They joined an amazing 173 million people around the world in a new world record.

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